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YOUR DATA, EXPLAINED

Privacy without the small-print maze.

This policy explains how ClothMatics handles account, wardrobe, usage, support, and AI-related information across the mobile app and website.

Effective: 23 July 2026Last updated: 23 July 2026
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ScopeInformation collectedHow it is usedAI processingService providersRetentionSecurityYour choicesAge requirementsContact

Privacy summary

ClothMatics uses your information to provide account access, maintain your digital wardrobe, display your planner, wear insights, profile preferences and private Closet Quest progress, generate outfit suggestions, respond to support requests, and protect the service. Mobile-managed wardrobe data is view-only on the website. Website outfit generation sends selected wardrobe metadata to the AI service; it does not send garment image files.

1. Scope and responsibility

This Privacy Policy applies to the ClothMatics mobile application, website, Help and Contact form, and related services operated under the ClothMatics name (“ClothMatics,” “we,” “us,” or “our”). It does not govern third-party websites that you visit through external links.

2. Information we collect

CategoryExamplesSource
Account informationEmail address, display name, Firebase user ID, authentication provider, profile photoYou, Google Sign-In, or Firebase Authentication
Profile and style informationGender, date of birth, height, weight, profession, city, style preferences, colors, comfort choices, and body or style analysis you choose to provideYou and app-generated analysis
Wardrobe informationGarment image, title, category and role, colors, material, fit, season, occasion, restrictions, laundry status, favorites, purchase details, rating, wear history, and notesYou and the mobile garment-analysis workflow
Outfit, planner, and wear informationSaved or generated outfits, wardrobe item IDs, occasions, planned dates, worn status, reminder metadata, notes, style-check results, and AI reasoningYou and ClothMatics features
Closet Quest informationPrivate challenge submissions, selected garment IDs, scores, points, streak calculations, badges, and challenge historyYour activity in the mobile app
Support informationName, reply email, issue category, subject, message, app version, platform, and optional account identifier you include in an emailYou through your chosen email provider
Technical and activity informationAPI status, response time, service/provider/model, timestamps, and device or network information processed by infrastructure providersAutomatic service operation

Firebase Authentication may process email addresses, authentication credentials, user agents, and IP addresses to authenticate users and prevent abuse.

3. How we use information

  • Authenticate your account and synchronize it between mobile and web.
  • Create, organize, search, and display your digital wardrobe.
  • Display saved outfits, monthly plans, wear records, cost-per-wear insights, profile preferences, and private Closet Quest progress.
  • Generate personalized outfits based on items you own, preferences, occasions, restrictions, garment roles, and relevant profile details.
  • Save outfits, favorites, Lookbook entries, laundry status, planner records, wear history, and challenge results when you use those mobile features.
  • Monitor availability, diagnose failures, prevent spam and abuse, enforce usage limits, and improve service reliability.
  • Deliver and respond to support, privacy, deletion, or legal requests.

We do not sell personal information. We do not use garment data for advertising.

4. AI processing

ClothMatics uses Google’s Gemini API and may use other configured AI providers to produce garment analysis or outfit recommendations. For website outfit generation, the server sends garment IDs and descriptive metadata—such as category, garment role, color, material, fit, season, occasion, restrictions, laundry status, and relevant style preferences—plus the selected occasion and optional request. The website generator does not send garment image bytes.

AI output can be inaccurate or unsuitable. Recommendations are informational styling suggestions and should be reviewed before use. Provider handling can vary by service tier and configuration; see the Gemini API terms and Gemini retention information.

5. Service providers and disclosure

We use service providers only where needed to operate ClothMatics:

  • Google Firebase: authentication, Firestore database, and storage.
  • Google Gemini API: AI-supported analysis and outfit generation.
  • Cloudflare: website hosting, server functions, delivery, and security.
  • Your email provider: when you choose to send a support email using the Help and Contact page.

These providers may process information in countries other than your own under their applicable terms. We may also disclose information when required by law, to protect users or the service, or as part of a business transfer subject to appropriate safeguards.

6. Retention

Account, wardrobe, profile, saved-outfit, planner, wear, and private Closet Quest data are generally retained while your account remains active. Support messages and related correspondence may be retained as needed to resolve the issue, maintain service records, prevent abuse, and meet legal obligations. Operational logs and AI response records may be retained for security, reliability, usage measurement, and product operation. Provider-side retention is controlled by the provider’s terms and service tier.

When you request deletion, we will take reasonable steps to remove or de-identify data under our control, subject to security, fraud-prevention, backup, dispute, and legal-retention requirements.

7. Security and access

We use HTTPS, Firebase Authentication, owner-based Firestore Security Rules, server-side API credentials, input validation, and restricted administrator access. Wardrobe, planner, profile, wear, and Closet Quest management remains in the ClothMatics mobile app. Only the authenticated owner may query their personal records through the website. Authorized administration requires a Firebase custom claim and an approved administrator account.

The Help and Contact page prepares an email draft in your email application; it does not submit the message through a ClothMatics or Cloudflare form endpoint. No system is completely secure. Protect your account password and contact us if you suspect unauthorized access.

8. Your choices and rights

Depending on applicable law, you may ask to access, correct, export, or delete personal information, withdraw consent where processing relies on consent, or raise a grievance. You can update many profile and wardrobe details in the mobile app. To request account or data deletion, use the Help and Contact form from the email associated with your account.

We may verify your identity before completing a request. Some information may be retained where legally permitted or required.

9. Age requirements

ClothMatics and its AI-powered features are not directed to individuals under 18. If you believe a person under 18 has provided personal information, contact us so we can review and take appropriate action.

10. Changes to this policy

We may update this policy when features, providers, or legal requirements change. The current version will be posted here with a revised effective date. Material changes may also be communicated through the app, website, or registered email where appropriate.

11. Contact and grievances

For privacy questions, access or deletion requests, technical support, or grievances, use the secure ClothMatics Help and Contact form.

Open Help and Contact

Choose “Privacy or data request” and contact us from your registered account email where possible. We may verify your identity before acting on an account request.

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